It really is the connection between you and your future clients. I know…ugggghhh, another thing you have to do for your business. Where do I even start? What platforms should I be on?
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Writing and selling informational ebooks can be a great way to boost your brand, provide value to your community, and even make some money.
But like any entrepreneurial experiment, creating ebooks requires trial and error to figure out a process that works best for you.
These eight tools will make the experience of creating your first ebook painless and even fun. Scrivener Scrivener is a game changer for organizing a first draft of any writing project.
This not only makes it easy to organize all of your ideas, it also makes a big project seem manageable. Rather than working on a long, overwhelming document, you can work on one chunk at a time. While Scrivener was originally created for Macs, a PC version is now available, too.
Some people like to use Evernote at the idea stage, when they are brainstorming concepts and advice to include in their ebooks. Why not simply hire one designer, you ask?
That works, too. But crowdsourcing means you get the benefit of putting many heads together. E-Junkie This ecommerce system makes it easy to sell your ebook on your own website.
And when you do that rather than selling on, say, Amazon, you keep all the profits. Not only is E-Junkie one of the only options for this type of ecommerce, it also works super well. The site also offers affiliate options, so you can encourage others to spread the word about your products and earn commission, which goes a long way toward growing your business.
Ebooks about Creating Ebooks As the ebook revolution picks up speed, an increasing number of resources about how to write and sell your own ebook have popped up on the web. Take advantage of them! Here are some examples that will get the gears turning:.
How to Create a Social Media Strategy in 9 Easy Steps
Here are a few steps you can take to focus your energy: 1. Define your target audience. Start blogging. Brainstorm a list of the most common questions you hear from your prospects, and commit to writing at least one new blog post a week focused on addressing these questions. If the content is truly helpful and educational, people will be more likely to share it on social media and extend your reach. It can also be overwhelming to learn the rules of engagement on a bunch of different networks at one time. So, start small.
8 Tools to Create an Irresistible Ebook
The ecommerce brand uses Facebook to sell themselves by showcasing customer stories and case studies. They use their characters to solve problems and answer questions—often with a bit of humor. Consistency is key to helping your followers understand what to expect from your brand. It also helps keep your branding consistent even when you have multiple people working on your social team.
How to Create a Social Media Strategy
The conversion rate is the percentage of people who take a desired action after engaging with your website, or any other form of media that makes a call to action. For example, one goal might be to get direct sales. So the rate would be the number of people who visit your website based on your media strategy, divided by the number who make a purchase. Sometimes goals are longer term—say, lead generation or getting subscriptions to a company newsletter. Purpose of a Media Strategy The reason for a media strategy depends on what the company hopes to achieve with it. Improving public relations requires a different approach than increasing profits.
How to Create a Social Media Marketing Strategy in 8 Easy Steps